When a visitor comes to your company page, it’s important they get a sense of who your employees are. This can be done with a compelling ‘Meet the Team’ section on the site. Visuals are imperative for any company that wants to stand out and promote engagement, so as you may have already assumed, everyone on the team should have updated professional headshots in order to achieve this. Below, we will share some tips on how to create an engaging team page that conveys professionalism and personality.
1. Quality Images
Professional photography will make an enormous difference in the design of your page. High-quality images are easier to adjust to the specific dimensions of a website, as opposed to smartphone pictures that are more prone to appear grainy or stretched.
2. Keep It Consistent
Consistency is key for an aesthetically pleasing page, but it’s normal to be confused when choosing a tone for your headshot session. This is where your photographer comes in—they do this on the daily and have expertise customizing the session based on a company’s needs. Don’t be afraid to reach out and ask!
3. Pick a Look
There are many choices, from a typical studio-style headshot to more creative approaches such as lifestyle or environmental portraits. They are all professional and can be used for different purposes. Just remember that you have to be consistent!
4. Group shots
This is one of the best ways to present your company culture, by showing photos of the whole team together and conveying a vibe of professionalism and teamwork. It certainly makes the company look trustworthy and approachable!
5. Great employee bios
While great visuals are key, employees should also count on well-written bios that tell their story effectively in a brief and creative way. This will make potential clients interested in their professional background and won’t take up much of their time.
To sum it all up, a great “Meet the Team” page should highlight the people who make up your team in a professional, approachable, and unique way. It should meet these key aspects: quality images, consistency, and engaging bios.
Corporate Headshots PRO can help you achieve that compelling team page you have been looking to update!